Privacy Policy

Last Updated: November 20, 2025

International Hot Tub Company (“International Hot Tub Company,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit https://www.ihtspas.com/ (the “Website”), contact us, or visit our Colorado showroom locations.

We operate exclusively within Colorado, and this policy reflects Colorado privacy and consumer protection requirements, including compliance with the Colorado Privacy Act (CPA) to the extent it applies.

Scope

This Privacy Policy applies to information we collect:

  • Through the Website and related online forms or tools;
  • By phone, email, online chat, or other electronic communications;
  • In person at our Colorado showrooms or events.

This policy does not apply to third-party websites, tools, or services that link to or are accessible from our Website.

Information We Collect

Information You Provide

  • Contact information: name, phone number, email address, mailing address.
  • Purchase and service information: product interests, purchase details, service history, delivery information, and related notes you choose to share.
  • Appointment and request information: scheduling details for in-store appointments, test soaks, virtual demonstrations, or service calls.
  • Communications: messages sent through our Website forms, email, reviews, and surveys.

Information Collected Automatically

  • Usage data: pages visited, links clicked, time on site, referring pages, and interactions with content.
  • Device data: IP address, browser type, device type, operating system, and screen resolution.
  • Cookies, pixels, and tracking technologies: data used for functionality, analytics, and marketing purposes (see “Cookies & Similar Technologies”).

Information from Third Parties

We may receive information from partners and service providers such as analytics companies, advertising platforms, warranty providers, financing partners, and payment processors. This information may be combined with information you provide to optimize our service and marketing efforts.

How We Use Your Information

We use collected information for purposes including:

  • Providing, maintaining, and improving our Website, services, and showroom operations.
  • Responding to inquiries, quote requests, service requests, and appointment requests.
  • Processing purchases, deliveries, installations, and product registrations.
  • Sending administrative updates such as confirmations, notices, and policy changes.
  • Sending marketing communications and promotional offers (consistent with your preferences).
  • Analyzing Website performance, visitor behavior, and user experience.
  • Preventing fraud, detecting security risks, and protecting our rights and customers.
  • Complying with legal obligations and enforcing our agreements and policies.

Cookies & Similar Technologies

We use cookies and similar technologies to enable core functionality, improve performance, analyze behavior, and support advertising. These may include:

  • Necessary cookies: required for browsing and basic Website functionality.
  • Analytics cookies: used to understand Website usage and improve performance.
  • Advertising cookies: used to deliver more relevant ads and measure marketing effectiveness.

You may manage or disable cookies through your browser settings. Some Website features may not function properly if cookies are disabled.

How We Share Information

We may share your information with:

  • Service providers: including hosting companies, analytics providers, customer support tools, payment processors, marketing vendors, and security partners.
  • Business partners: such as manufacturers, warranty providers, and financing partners when necessary to fulfill your requests.
  • Business transfers: in the event of a merger, acquisition, financing, or sale of assets.
  • Legal disclosures: to comply with laws, regulations, or lawful requests, or to protect rights, safety, and property.
  • With your direction or consent: when you request or authorize us to share your information.

Data Retention

We retain personal information as long as needed to provide our products and services, fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and maintain business records.

Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of data transmission or storage is completely secure, and we cannot guarantee absolute protection.

Colorado Privacy Act (CPA)

If the Colorado Privacy Act applies to our processing of your personal data, Colorado residents may have the following rights:

  • The right to confirm whether we process your personal data.
  • The right to access that personal data.
  • The right to correct inaccuracies in your personal data.
  • The right to delete personal data provided by or obtained about you.
  • The right to obtain a copy of your personal data in a portable and usable format.
  • The right to opt out of targeted advertising, the sale of personal data (as defined by the CPA), or profiling that produces significant effects.

To exercise these rights, please contact us using the information below and specify that your request is related to Colorado privacy rights. We may need to verify your identity before fulfilling your request. If your request is denied, you may appeal, and we will provide instructions for doing so.

Your Choices

  • Marketing preferences: You may opt out of promotional emails by using the unsubscribe link or contacting us directly.
  • Cookies: You may manage cookies via your browser settings.
  • Do Not Track: Because there is no industry standard, we do not respond to DNT signals at this time.

Children’s Privacy

The Website is not intended for children under 13, and we do not knowingly collect information from children under 13. If you believe we have inadvertently collected such information, please contact us so it can be removed.

International Visitors

Our Website is intended for U.S. residents. If you access it from outside the United States, your information may be transferred to and processed in the U.S., where privacy laws may differ.

Third-Party Links

The Website may link to third-party sites or services. We are not responsible for their content or privacy practices and encourage you to review their policies.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Your continued use of the Website after changes are made constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us using the information below:

International Hot Tub Company Locations

Website: https://www.ihtspas.com/